Core Biz Principles Series: Creating a Client Avatar
One of the biggest things I hear at Brand Better is “I don’t know who my avatar is.”
Seriously, I hear this allllllll the time.
It’s one of the biggest problems that people work with me to solve, it really is just. that. Important.
And just so we’re clear, an avatar is different from your niche.
Niche is the space in your industry that you serve.
Avatar is a little more personal … it’s that perfect client … it’s the type of person you’d love to work with.
In this week’s masterclass, I want to spend some time working on developing your ideal client avatar (in some ways it’s almost like crafting your dating profile, lol)
Where to next:
01. Let us produce your podcast.
02. Join the Wealthy Wellness Biz Coaching group for $37/mo
03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS
04. Grab the "Tools We Love" Toolkit
05. Take the BrandPOP® Quiz and find out what makes your brand POP
Comments